Black Friday can be a stress test for your platform. Is your invoicing keeping up?

By late November, you already know what's coming: traffic surges, aggressive campaigns go live, and support gets busier than anyone would like to admit. 

Black Friday, and the following Cyber Week, can be the ultimate stress test for a software product, especially for e-commerce platforms.

Most of the attention usually goes to performance. Teams track uptime, checkout conversion rates and page loading times carefully. Those are all important, but there's a quiet part of the journey that often goes unnoticed: invoicing.

Invoicing doesn't attract much attention when things are calm, but it becomes very visible when something goes wrong. No one wants to deal with delayed payments or extra manual work that simply makes merchants frustrated. 

Here's why invoicing can be a weak spot during peak weeks

When order volumes grow quickly, even small issues can become real problems:

• A single manual step suddenly takes far more time

• PDFs that were acceptable for small merchants don't meet the needs of larger enterprises or local regulations

• International sales introduces different invoicing rules that vary by country

• Discounts, refunds, and returns all produce different invoice types that need to be handled correctly every time

If something breaks, the users don't separate the invoicing process from the rest of your platform. They blame your product for it.

Four questions to ask your team now

Whether your preparing for Black Friday or another similar peak season, it helps to be honest about a few things:

1. Did merchants contact support about invoicing, payouts, or reconciliation? Were there any complaints?

2. Did support see a spike in questions about tax rules or invoice formats?

3. Did engineering have to push any last minute fixes to invoicing logic?

4. Did merchants request e-invoicing or compliance capabilities you don’t currently offer?

If you’re nodding “yes” to any of these, the issue probably isn't seasonal, but a sign that invoicing needs more attention in our product.

Where Maventa fits in

Most platforms don't plan to build full e-invoicing capabilities themselves, and to be honest, they don't have to. 

Maventa fills the gap by providing an API-first e-invoicing solution you can embed directly into your platform, while staying completely in control of your UI and customer experience.

With Maventa, you get:

• A modern and reliable e-invoicing solution that scales across Europe

• E-invoicing functionalities that support PEPPOL and a wide range of national formats (Finvoice, Svefaktura, UBL, XRechnung, and more)

• Less manual invoice handling for your merchants

• Reduced payout, reconciliation, and reporting friction

• Readiness to expand to new regions without having to learn every invoicing rule from scratch

• A developer-friendly API that is easy to build on and test quickly

As a result, you have a platform that keeps working smoothly, even when during Black Friday.